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Extreme Reach Continues Geographic Expansion to Detroit,
America’s Auto Capital

On-Boards Industry Experts to Head-Up New Facility,
Service Growing Clientele

NEEDHAM, MA, January 19, 2012Extreme Reach, Inc., a leading provider of video advertising management, ad distribution and ad serving solutions, today announced its expansion into Detroit with the opening of its 8th office in the United States. The move by Extreme Reach reinforces the company’s commitment to both local and national clientele based in the greater Detroit area and the continued revitalization of the automotive sector.

The new office features sales, client services and video production offerings. Leading the Detroit team are industry veterans Chris Palmer, Client Manager, and Brian Faria, Operations Manager, who each bring over 20 years of experience to the company.

With sustained pent-up demand, U.S. auto sales are expected to grow between 6% and 7% in 20121. Consequently, auto advertising, the consistent top-spending industry category will remain a catalyst for further growth at Extreme Reach.

“As the auto industry hub, we felt it essential to expand our presence to Detroit,” said Tim Conley, Chief Operations Officer of Extreme Reach. “This newest office furthers our dedication to serving our clients with local support and proprietary facilities. We are thrilled at the opportunity to support Detroit and have such experienced industry professionals join our team.”

The new Extreme Reach facility offers production services, including: master ingestion and encoding, content preparation, tagging and re-slating, master storage, enhanced quality control, high-speed fiber uploads and traditional dubbing and shipping.

The new Detroit facility is located at 200 Galleria Officentre, Suite 109, Southfield, MI, 48034. For more information about Extreme Reach and its Detroit office, please visit: extremereach.com.

About Extreme Reach
Extreme Reach is the leading provider of video advertising management, ad distribution and ad serving solutions spanning all video media. The company’s unique pure-digital ad delivery network is the world’s largest for video advertising. It directly connects more than 2,000 advertisers and agencies with hundreds of production houses and more than 17,000 media outlets. The Extreme Reach video platform unifies video advertising campaigns by simplifying their management, distribution, serving and tracking across all video media, including: TV, web, out-of-home and mobile. The company is headquartered in Needham, Mass., with offices in New York, Chicago, Los Angeles, Detroit, Dallas, Seattle, Louisville and Toronto. For more information, visit the Extreme Reach website: extremereach.com.

1Jesse Snyder, Automotive News – December 26, 2011

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