FOR IMMEDIATE RELEASE
Extreme Reach Achieves New Network Milestone
for Television Advertising Distribution
Digitally Connects to More Than 6,000 Video Media Affiliates
Through a Single Integrated Network
NEEDHAM, MA, November 9, 2011 – Extreme Reach, Inc., a leading provider of video advertising management and delivery solutions, has reached a new milestone with more than 6,000 North American video media destinations that can now digitally receive commercials through the Company’s proprietary digital distribution network, surpassing its nearest competitor, DG FastChannel, by a significant margin.
"The Extreme Reach network is the only network that can directly connect advertisers to TV media at this scale without relying on third-party networks. Nearly every single TV commercial we distribute is delivered digitally. Another important distinction is the way our network connects. Our solution is deeply integrated into the operational workflow of broadcast and cable media affiliates,” said Tim Conley, Chief Operating Officer of Extreme Reach. “That unique combination of broader reach and deep integration makes commercial distribution more efficient and expedient for advertisers, enabling them to move more quickly, accurately and economically. "
As the largest single TV ad distribution network, Extreme Reach also publishes the advertising industry’s only comprehensive report on HD adoption and distribution. The HD Trends Report for Q3 was released on October 31 and is available for download at extremereach.com.
About Extreme Reach
Extreme Reach is a leading provider of video advertising management and distribution solutions. The company’s unique pure-digital network connects hundreds of advertisers, agencies and post-production houses, with every major broadcast network and thousands of media destinations across the world’s largest digital TV ad distribution network. The Extreme Reach video platform simplifies the management, delivery and tracking of ad campaigns across video media, including: TV, web, outdoor and mobile. The company’s headquarters are located in Needham, MA, with offices in New York, Chicago, Burbank, Seattle, Detroit and Louisville, KY. For more information, visit the Extreme Reach website: extremereach.com.